“Marketing is no longer about the stuff that you make, but about the stories you tell.” – Seth Godin. Television Commercial Production
Nocturnal House Productions provides a one-stop shop when it comes to television commercial production. Our team has hundreds of hours of television commercial production under its wing and have managed all aspects of the Television process to ensure your television commercial is produced on time and working within a specified budget.
TV advertising is still a powerful and useful tool for creating and maintaining brand awareness and market acceptance of your product or service. Its ability to target key demographics and audiences, TV remains one of the most cost-effective media channels, and through our client case studies we can identify increases in leads and conversions in conjunction with Television campaigns in market.
At pre-production we manage everything from the initial brief writing the script and storyboard of proposed shots to be filmed for your commercial to location scouting, talent selection, managing permits and schedules and when necessary calling in favours from the weather gods!
In the production stage, we manage all aspects of the shoot. Aside from the on-shoot equipment requirements in which we have a wide variety of experience across broadcast equipment (Sony F5, F7, Arri Alexa, Red, Steadicam, drone), lighting, audio, etc. we also crew each shoot dependent on the brief and requirements. We use very experienced operators drawn from years of experience from DOP’s, Directors through to Gaffers, Audio Operators. Working on-set or on-location our team can work in any conditions across single or multiple days and multiple location shoots.
The post-production stage is where the magic happens, and all the elements come together. Our editors are highly experienced and manage all aspects including audio post, SFX, graphics and colour grading. We then output the final product and maintain all commercial advertising classification approvals (CAD approval) and can dispatch the final product to any commercial TV network Australia wide as well as international broadcast and Subscription Video On Demand (SVOD) services such as Foxtel.